Customer-centricity: More than Responding to Needs

Updated: Apr 7, 2021

Being customer-centric is an important aspect of business agility.

This short video clarifies the misunderstanding that customer-centricity is just about responding to customer needs and requests. It's so much more!

Being customer-centric envisions a bold new world for your customers. Knowing them very well, and knowing what resonates with them—without having to ask them—changes everything.


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